Cool Free Hydrate

Cool Free Hydrate is a drink designed to keep the body cool and revitalised. The branding captures this with a sleek, modern aesthetic that conveys purity and energy in equal measure.

I designed the logo and advertisement, creating a sophisticated and refreshing visual identity. The bottle design features crisp typography and a minimalist approach, reinforcing the drink’s fresh appeal. The advertisements expand on this, using dynamic imagery and balanced compositions to emphasise hydration and peak performance.

From packaging to large-scale displays, the Cool Free Hydrate identity is bold yet refined—designed to stand out while maintaining a sense of clarity and sophistication.